| Spinnaker Expands Expertise into Desert Mountain Region |
| June 01, 2007 | |
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Spinnaker today officially announced a significant step in strengthening its position as a CRM expert through the expansion of its practice into the Desert Mountain region which includes: Arizona, Colorado, Montana, Nevada, New Mexico, Utah and Wyoming. The Desert Mountain region is a key area of growth for Spinnaker as it continues to field demand outside of its Orange County roots. With over 10 years of experience in the CRM space, Spinnaker has extended its expertise to over 350 customers who have realized the benefits of how a well-defined methodology leads to a successful CRM deployment. Through ongoing referrals from its valued clients and partners, and a growing marketing initiative in the Desert Mountain region, Spinnaker is excited to extend its expertise. “Our commitment to the Desert Mountain region mirrors our corporate vision to offer extraordinary CRM solutions and training to maximize an organization’s everyday customer interactions,” stated Mitchell O. Cannady, President and CEO of Spinnaker. The expansion is supported by the addition of Adam Ross in March 2007 as the Area Manager for the region. Ross’ experience is demonstrated through an impressive tenure in the CRM space. Prior to Spinnaker, Ross was the Vice President, Channel for NetSuite; the National Sales Director for the CRM division of Sage Software; the Manager of Strategic Accounts focusing on Fortune 1,000 companies at Sage; and, Director of Strategic Alliances with Sales Performance International. "Bringing Adam into the Spinnaker mix further strengthens the team and our ongoing commitment to the CRM space," said Cannady. "The proof of record that Adam has within the Desert Mountain region awards Spinnaker with greater depth in one of its key geographic markets." About
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